Harvard Business Review on Green Business Strategy (Harvard Business Review Paperback Series)

Type
Book
Authors
 
ISBN 10
1422121089 
ISBN 13
9781422121085 
Category
Unknown  [ Browse Items ]
Publication Year
2007 
Pages
204 
Series Name
 
Abstract
 
Description
Just a decade ago, the term "green building strategy" evoked visions of fringe environmentalism and a high cost for minimal good. More recently, there's been a large shift in perception, an awakening of social consciousness, and a realization that a strategy good for the world can also be good for your bottom line. Green Business Strategy is no longer an option; the future depends on it. This collection of HBR articles gets to the heart of why you should and must put a socially-responsible strategy at the top of your CEO's agenda. - from Amzon 
Biblio Notes
 
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